About Us

What is Row?

R.O.W. stands for

Responsibility of Wealth

We are revolutionizing the old ways of Financial Planning with Financial Architecture. Every case is different, because of that we build a unique Financial Blueprint for every client. Our focus is on wealth management, asset transfer, and business continuation. Our hand tailored plan facilitates a client’s wealth accumulation, asset conservation and eventual distribution to future generations.

The Responsibility of Wealth is created when the amount of net assets an individual accumulates will have life-altering implications for the person or group of people who will ultimately receive the wealth.

Our Retirement Solutions customer service model is created so every client and participant will see, in person, a member of our team. Knowing that the participants understand the details of their path to retirement is important to our firm. We want to be the lighthouse guiding people through their paperwork.

At The R.O.W. Group, we feel it is essential for us to know our clients. Our team of Financial Architects guides each client through detailed questions to be sure we understand all aspects of their wealth, desires, and financial needs. This process gives us the tools we need to best design each clients’ unique Financial Blueprint.

Our Solutions can help our clients pursue the right principles.


The R.O.W. Group is a Financial Architecture firm headquartered in Nashville, Tennessee. Founded in 1986 as Southeast Financial Group, Inc., we changed our name in 2009 to convey our renewed passion and to refresh our brand to match the modernization of wealth management.

The founder, Ken Innis, has been in the industry since 1971 and has been a member of M Financial Group, one of the nation’s premier financial services design and distribution companies, since 1991. The R.O.W. Group has ranked in the top 20 of Nashville’s largest and most influential financial advisor firms, according to the Nashville Business Journal.*

Having a membership with M Financial Group allows us to offer exclusive products and premier services to our clients. For more information, read the M Story.

The partners in our firm have over 50 years of experience in Financial Services. Our 50 years represents the time we have put in to help Nashville families grow, share and establish successful generations.

To learn more about how we can design your Financial Blueprint, Contact Us.


*This List ranks Nashville-area financial planning firms by total local investment assets. Information was obtained from firm representatives. Information on The List was supplied by individual companies through questionnaires and could not be independently verified by the Nashville Business Journal. Only those that responded to our inquiries were listed. In case of ties, companies are listed alphabetically. The Nashville area is defined as: Cheatham, Davidson, Dickson, Montgomery, Robertson, Rutherford, Sumner, Williamson and Wilson counties.

Our Impact


in Death Benefits

as of 03/01/2024

in Annualized Premiums

as of 03/01/2024

Business, Families, Trusts, & Individuals Served in Estate Planning

as of 03/01/2024


401k Assets Under Management

as of 03/01/2024

401k Participants

as of 03/01/2024

Retirement Plans

as of 03/01/2024

Contact us to get started today.


2020 21st Avenue South, Suite 200
Nashville, TN, 37212

Phone: 615.250.7600

Fax: 615.250.7638


M Financial Member Firm

M Financial logo
Securities and investment advisory services offered through M Holdings Securities, Inc., a Registered Broker/Dealer and Investment Advisor. Member FINRA/SIPC Check the background of this Firm and/or investment professional on FINRA's BrokerCheck
The R.O.W. Group is independently owned and operated.
The R.O.W. Group is a member of M Financial Group. Please go to www.mfin.com/DisclosureStatement.htm for further details regarding this relationship.
For important information related to M Securities, refer to the M Securities' Client Relationship Summary (Form CRS) by navigating to mfin.com/m-securities.
Registered Representatives are registered to conduct securities business and licensed to conduct insurance business in limited states. Response to, or contact with, residents of other states will only be made upon compliance with applicable licensing and registration requirements. The information in this website is for U.S. residents only and does not constitute an offer to sell, or a solicitation of an offer to purchase brokerage services to persons outside of the United States.
This site is for information purposes and should not be construed as legal or tax advice and is not intended to replace the advice of a qualified attorney, financial or tax advisor or plan provider.


The R.O.W. Group is not affiliated with, endorsed by, or in any way connected to T. Rowe Price.